Check out the new and enhanced features in Bing Ads designed to help you connect with your target customers, boost campaign performance, and improve your ROI.

Bing Ads dynamically releases new and enhanced features to help you connect with customers, boost performance, and improve your ROI. Take a look, and check out the Bing Ads Buzz too!

Undo changes in the Change History tab

Undo changes in the Change History tab

Wish you could go back in time and not make that change to a campaign, ad group, ad, or keyword? Now you have the next best thing: You can undo various changes, right from the Change History tab. Learn more

Posted: January 2015

 

Enhanced Sitelink Extensions now available globally

You can now take advantage of enhanced Sitelink Extensions in all markets! To learn more about using enhanced Sitelink Extensions, see How to enable, edit, or delete Sitelink Extensions.

Posted: January 2015

 

Increasing our limits

Up, up, up!

Over the last couple months, we’ve increased many of our online advertising limits. Did you know that you can now have up to 5 million keywords per account and up to 20,000 ad groups per campaign? For all the limits, see the table at the bottom of How should I organize my accounts and campaigns?

Posted: December 2014

 

Top ad annotations

Top ad annotations can now be added to eligible ads, increasing your website’s credibility and trust with customers. Currently available on desktops and tablets in the United States. Learn more

Posted: November 2014

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Bid suggestions in Ad Preview

If your ads aren't showing because your bid is too low, the Ad Preview and Diagnostics tool has been updated to tell you "Bid too low". Click the "more info" icon next to this message to pull up the bid landscape window, with suggested bids to help you see the estimated impact of bid changes in real time. Learn more

Posted: January 2015

 

More responsive UI

The first of many improvements planned for 2015:

  • It’s easier to scroll the left panel when you have a lot of campaigns or ad groups.
  • When you log in, Bing Ads will open to the last account you were looking at.
  • Tables scroll more smoothly, even with hundreds of rows of data.

Posted: January 2015

 

Top movers goes international

The top movers report is now available in all markets. It identifies the campaigns and ad groups responsible for the biggest changes (both increases and decreases) in conversions during a specified time period, and provides possible causes behind those changes. Learn more

Posted: December 2014

 

Auction Insights

New feature: Auction Insights

Every time someone performs a search on the Yahoo Bing Network, we run an ad auction to determine which ads are shown and where they are placed on the search results page. How are your ads doing compared to your competition? Find out with Auction Insights, available directly from the Campaigns tab. Auction Insights is available only in the United States. Learn more or check out this video

Posted: November 2014