Create your campaign

Use our help articles to create, edit and manage your Bing Ads campaigns

Building your ad campaigns is the first step in connecting with your customers. Resources on this page will help you get your first campaigns created. Then, when you're up and running, you can easily manage your campaigns, and learn about optimizing results and choosing the right account settings.


Key reading

Editorial guidelines

Here are some tips to get your ads approved.


Writing effective ads

Learn about writing compelling ads that target the right customers.


Keyword and bid research tools

Use these tools to find the most relevant keywords for your audience and select an appropriate bid.


Related help
Need more help with creating a campaign? Use the search box at the top of the page or see a full list of our help articles.