Affiliate publisher boosts search ROI with Bing Ads Article , Retail Daily deals site expands audience at lower cost Download the full case study Challenge Innovative online aggregator, Spreets, wanted to connect with more shoppers without increasing advertising spend. Solution With the help of full-service digital agency, Nimbull, Spreets extended their ad campaign to the Microsoft search platform, Bing Ads. Nimbull launched 15 separate Bing Ads search campaigns for Spreets, using thousands of pre-selected search terms. The Nimbull team used targeting and budgeting techniques they had mastered in AdWords campaigns. Results With a cost per click 47 percent lower than AdWords and a cost per acquisition 33 percent lower, Bing Ads helped Spreets boost its existing advertising return on investment. Bing Ads quickly connected the company with a bigger audience, at a lower cost. View our case study to the right or download it to learn more.