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Power up remarketing with exclusions, new from Bing Ads

Remarketing helps you reach your target audience and has seen strong adoption from Bing Ads customers since its release. On average, customers have been experiencing 36 percent higher conversion rates and 22 percent lower CPAs with their remarketing ads on Bing Ads . That’s why we are excited to release an additional remarketing feature – exclusions.

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Ad Quality Year in Review 2016

We’ve got your back!! How Bing Ads fought against bad ads in 2016 Advertising provides immense value to users by helping them find information and services quickly while enabling many free online services. Thus, the scope, importance, and reach of online advertising continues to grow at a rapid pace. On the flip side, this also attracts plenty of bad actors who misuse the ecosystem for deceptive purposes ranging from malware downloads, phishing attacks, tech scams, counterfeit goods, adult content, scareware popups and many more – by pushing bad ads in front of users. Attacks via ads are becoming more commonplace, and this is an area that needs continuous vigilance.

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Stay on top of campaigns across platforms with Automated Imports

We understand that your priority is to run a successful business, so Bing Ads strives to let you spend less time monitoring campaigns and achieve more with us. One of the best ways to do that is through the Google Import tool, as it saves you time and allows you to reach more customers. While there continues to be significant improvements to support even larger accounts and getting greater feature compatibility, we’re really excited to share with you yet another way Google Import is evolving wit...

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New Ad Extensions Scheduling from Bing Ads

Bing Ads is happy to announce the release of Ad Extension Scheduling. You can now control when your extensions are delivered for the time that’s most ideal for your business, reducing wasted clicks! THINGS TO KNOW: - This feature gives you the ability to enhance your ads with time-sensitive offers. Use one of our many ad extensions to highlight deals, promotions and offers when you want. - Ad extension scheduling is available for the following extension types: App Extension Sitelink Extension Ca...

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