Skip to content

Braving digital transformation

Man looking out at mountains from on top of a rock formation.

Businesses around the world are facing digital disruption on an unprecedented scale and pace.

Learn how you can take advantage of these vast changes in new consumer interactions and technological advancements to build a more personalized and profitable engagement with customers.

Download the entire eBook or listen to our Braving Digital Transformation audio book on the go.

  Download eBook or hear the audio book

Today’s consumers are increasingly inclined to move nimbly across digital platforms and between online experiences.

— from the “Braving Digital Transformation: the modern marketing multi-tool” e-book

More top Insights

Preparing for the future of search
Industry leaders predict how search will engage with customers in the future, and see new 3Ps of marketing emerging in the digital age.

Prioritize search to boost ROI
Discover how search amplifies other marketing channels.

Brand leadership in the digital age
Jeff Hansen, GM of Microsoft Brand Strategy, gives an overview of why brands matter and how Microsoft approaches its brand strategy.

View more industry outlook insights

Braving Digital Transformation – an eBook Guide

  March 23, 2017

Technology has forever changed the way we behave as consumers. Smart technology and apps, for example, have disrupted the way we shop, plan vacations, and even pay bills.

Read now

Here Are the New 4Ps of Modern Marketing

  March 6, 2017

Remember the 4 Ps from your intro to marketing class? Price, product, promotion and place have been used over the past century by marketers as an organizing framework for the core elements of marketing.

Read now

The desktop’s death has been greatly exaggerated

  February 1, 2017

Mobile usage is certainly growing, but does that mean that desktop is done?

Read now