Use Bing Ads to connect with millions of potential customers searching for your business
Reach people in the Bing Network everywhere or focus your paid search ads on cities, counties and areas with a certain distance from your business.
The Bing Network is a part of your customers' life, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out more below about how Bing Network audiences in India and beyond are searching from their desktop computers.1,2
share of the India market1
monthly searches on the Bing Network in India1
share of the U.S. search market2
share of the U.K. search market2
Work faster, improve performance and manage your campaigns more efficiently with these helpful tools.
Bing Ads helps BlaBlaCar make that first connection with our customers, which then lets us facilitate those new and exciting connections among them.
Alec Dent, Marketing manager — BlaBlaCar
BlaBlaCar saw their click-through rate increase and their cost per click decrease with their Bing Ads campaigns. Those clicks lead to conversions thanks to the combination of search advertising and the unique audience on the Bing Network.
01 March 2018
Announcing the launch of Bing Ads fans. Fans can sign up to get key info for greater insight into Bing Ads with opportunities to improve product features and solve problems. Fans will be eligible for some Bing Ads exclusives as recognition for our highly engaged advocates.
01 February 2018
Learn about how you can access all your Bing Ads accounts from a single email address and password, allowing you to manage multiple accounts with ease.
31 January 2018
In response to recent changes by Apple to their Safari browser, conversion tracking on Bing Ads now requires enabling the auto-tagging of our Microsoft Click ID. This can be enabled within the Shared Library section of your account under the URL Options page. All customers are asked to enable this feature for full and accurate reporting of conversions within Bing Ads.
The advantage we gain in cost per click gives us a great return on investment — more than 35% better than Google AdWords.
— Scott Redgate, Search Engine Marketing Manager, CJ Pony Parts