Use Bing Ads to connect with millions of potential customers searching for your business
Reach people in the Bing Network everywhere or focus your paid search ads on cities, counties and areas with a certain distance from your business.
The Bing Network is a part of your customers' lives, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out more below about how Bing Network audiences in India and beyond are searching from their desktop computers.1,2
share of the India desktop search market1
monthly desktop searches on the Bing Network in India1
share of the U.S. desktop search market2
share of the U.K. desktop search market2
Work faster, improve performance and manage your campaigns more efficiently with these helpful tools.
Bing Ads helps BlaBlaCar make that first connection with our customers, which then lets us facilitate those new and exciting connections among them.
Alec Dent, Marketing manager — BlaBlaCar
BlaBlaCar saw their click-through rate increase and their cost per click decrease with their Bing Ads campaigns. Those clicks lead to conversions thanks to the combination of search advertising and the unique audience on the Bing Network.
18 June 2018
Settings page has been improved to show ad performance reporting inline with your targeting settings, for location, device, and ad schedule. As well as the ability to make bid adjustment changes to your targeting settings in bulk. Dimensions tab has added new reporting filter options as well as the ability to customize your columns.
04 June 2018
Beginning July 1, 2018, Bing will no longer allow ads for recreational guns such as BB guns, paintball guns, or air rifles. Also, we will no longer allow ads for accessories or devices that can be attached to weapons, used to create ammunition, or aid in the reloading process.
17 May 2018
We are excited to announce a bundle of Bing Ads Editor updates optimized to help with your organization and campaign management efficiency within the tool. Structured Snippets and Labels for Mac are now available. Additionally, we introduced the revert function to easily revert changes in bulk back to the prior state.
The advantage we gain in cost per click gives us a great return on investment — more than 35% better than Google AdWords.
— Scott Redgate, Search Engine Marketing Manager, CJ Pony Parts