Use Bing Ads to connect with millions of potential customers searching for your business
Reach people in the Bing Network everywhere or focus your paid search ads on cities, counties and areas with a certain distance from your business.
The Bing Network is a part of your customers' life, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out more about the Bing Network audience in the U.S. and how users are searching from their desktop computers below.1
unique searchers on the Bing Network
searchers not reached on Google
monthly searches on the Bing Network
share of the U.S. search market
Bing powers nearly one in three U.S. searches, plus connects you with 58 million searchers that Google can't reach.1
Work faster, improve performance and manage your campaigns more efficiently with these helpful tools.
A Mustang parts retailer converts car enthusiasts into customers and races ahead of the competition.
The Myrtle Beach Area Convention and Visitors Bureau drives site traffic and tourism at lower cost.
Floral retailer uses Bing Shopping Campaigns and Sitelink Extensions to grow orders 603%.
August 17, 2017
We are very excited to announce that the Dynamic Search Ads (DSA) pilot is now open to all advertisers in the United States. DSA is designed to help advertisers increase their impression volume, increase search term coverage and drive incremental clicks and conversions, while reducing the burdens of campaign set up and day-to-day management.
Read more
August 16, 2017
Learn about the Callout Extension opportunities now available in Bing Ads inline and the Opportunity tab.
August 15, 2017
New update for Bing Ads Editor. You can now organize your campaigns with labels, improved management of age and gender targeting, and changes to monthly budgeting.
The advantage we gain in cost per click gives us a great return on investment — more than 35% better than Google AdWords.
— Scott Redgate, Search Engine Marketing Manager, CJ Pony Parts