Bing Ads audience

Bing Network is a part of your customers' life, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out about Bing Ads searchers in the U.S. by exploring below.

Managing ad group level disapprovals in one easy swoop

  July 21, 2016

The Bing Ads team carefully reviews all submitted ads/keywords to ensure that both advertisers and search users have the best experience on our advertising network. 

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The Science of Data Feed Optimization for Bing Ads Shopping Campaigns

  July 15, 2016

Does the image URL name matter when you’re putting together your data feed? What are the most important elements in the feed? Does it matter if you use the optional attributes? We get it – you’ve got questions about how to optimize your data feed for Shopping Campaigns.

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Bing Ads Editor 11.1 features usability improvements and enhanced performance with 64-bit version

  July 9, 2016

In May, we released an all-new Bing Ads Editor version 11.0 and received positive feedback. We also got great suggestions to further improve the new Bing Ads Editor. So, in this new release, we have focused on incorporating the enhancements you requested.

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The advantage we gain in cost per click gives us a great return on investment -- more than 35 percent better than Google Adwords.

--Scott Redgate, Search Engine Marketing Manager, CJ Pony Parts