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The Bing Network audience

The Bing Network is a part of your customers' life, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out more about the Bing Network audience in the U.S. and how users are searching from their desktop computers below.

Track more of your ad impact with Offline Conversion Import

  September 21, 2017

Do you have offline sales from online leads? If so, Offline Conversion Import can help you connect your conversions back to the search ads that users interacted with along the way. This is an important step in our journey at Bing Ads to help you build a more complete view of your campaign impact across online and offline channels.

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Improve your ad extension management with account level association for extensions

  September 21, 2017

Learn how the new account level association for extensions can help save you time, help provide consistency across advertising platforms, and help improve CTR of your ads.

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Microsoft joins the Coalition For Better Ads

  September 20, 2017

Microsoft has joined the Coalition for Better Ads. We believe in supporting and collaborating with the online advertising industry to develop standards that make the digital ecosystem function better for consumers, marketers and publishers.

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The advantage we gain in cost per click gives us a great return on investment — more than 35% better than Google AdWords.

— Scott Redgate, Search Engine Marketing Manager, CJ Pony Parts