Bing Ads audience

Bing Network is a part of your customers' life, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out about Bing Ads searchers in the U.S. by exploring below.

PPC strategy for small businesses

  January 19, 2017

This article is the second in our SMB PPC series to help small businesses develop a PPC (pay per click) advertising strategy to reach new audiences and grow their business. PPC is one of the most effective digital marketing tactics businesses can use to get consumers to their website and it can be cost effective when done properly.

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New Ad Extensions Scheduling from Bing Ads

  January 18, 2017

Bing Ads is happy to announce the release of Ad Extension Scheduling. You can now control when your extensions are delivered for the time that’s most ideal for your business, reducing wasted clicks.

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Making the Bing Ads landing page every customer’s one-stop shop

  January 17, 2017

Whether you’re already a Bing Ads user or completely new to the platform, the login page should give you all the information and direction you need to advertise with us. Not only should signing in be simple, but we want to also help those of you interested in learning more about how Bing Ads can help your business.

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The advantage we gain in cost per click gives us a great return on investment — more than 35 percent better than Google AdWords.

— Scott Redgate, Search Engine Marketing Manager, CJ Pony Parts