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Bing Ads audience

Bing Network is a part of your customers' life, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out about Bing Ads searchers in the U.S. by exploring below.

Braving Digital Transformation – an eBook Guide

  March 23, 2017

Technology has forever changed the way we behave as consumers. Smart technology and apps, for example, have disrupted the way we shop, plan vacations, and even pay bills. For decades, these activities were completely devoid of technology. Now, we can’t imagine life without it.

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Announcing The Art and Science of Remarketing Optimization webcast

  March 22, 2017

Have you tried remarketing but feel like you’ve hit a wall or that it takes too long to set up, organize and execute a remarketing strategy? Do you feel like there’s not an appropriate remarketing strategy for your type of business or industry? If you answered yes to any of these questions or if you’d like to learn more about some creative approaches to remarketing, join The Art and Science of Remarketing Optimization webcast on March 30 at 11:00 a.m. (PDT). We’ll take an in-depth look at remarketing optimization to help you unlock the potential of this unique way to reconnect with your audience. From myth busting to strategies that go beyond the basics, learn how to recharge your retargeting techniques and reimagine the possibilities of remarketing.

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Digital assistants: Stylized science fiction or ready to go?

  March 21, 2017

We ask Cortana about the weather. We request Alexa to turn on the lights. Over 500M people use a digital assistant of some kind. The advent of digital assistants is upon us and will once again require us to rethink everything we know about digital marketing.

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The advantage we gain in cost per click gives us a great return on investment — more than 35 percent better than Google AdWords.

— Scott Redgate, Search Engine Marketing Manager, CJ Pony Parts