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Neha Mohan

Program manager, Microsoft, Bing Shopping Campaigns


BLOG POSTS BY Neha Mohan

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April – it’s all about Bing Shopping Campaigns

To help your business with easy setup, improved account maintenance, and the increased reach of Bing shopping campaigns, Bing ads is happy to announce a great line-up of new product features - Bing Merchant Center store creation with UET tags, Matching Product Count reporting, Product rejection notifications, and new ad experiences with Multiple Images .

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Back-to-school tips for Bing Shopping Campaigns

It’s almost back-to-school season, so don’t miss out on this great opportunity to get more retail traffic to your site. Learn the tips and tricks to get your Bing shopping campaigns ready with the latest feature rollouts – including new reporting functionality, Enhance CPC for BSC, the new Bing shopping experience, and Local Inventory Ads.

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Auto-tagging comes to Bing Shopping Campaigns

Yesterday, we touched on new tracking parameters that you can start taking advantage of for your landing page URLs to gain additional insights on your clicks. To continue to improve the way that Bing Ads manages your URLs, we’ve also rolled out widened support of auto-tagging to two ad products. With auto-tagging support for Bing Shopping Campaigns and Image Extensions, you can finally say goodbye to manually tagging landing page URLs for these features. We’ll cover more in depth what is changed...

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