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Target searches automatically with Dynamic Search Ads pilot in the US

We are very excited to announce that the Dynamic Search Ads (DSA) pilot is now open to all advertisers in the United States. DSA is designed to help advertisers increase their impression volume, increase search term coverage and drive incremental clicks and conversions, while reducing the burdens of campaign set up and day-to-day management.

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Microsoft Advertising announces the finalists for the 2017 Bing Agency Awards

We are excited to announce the second Bing Agency Awards will be held this fall at the iconic Capitale in New York on September 14, 2017. This is a glamorous black-tie affair that celebrates the practice of Search and recognizing our key agency partners for their outstanding creative, effective and passionate work with Bing Ads in the Americas The event will be hosted this year by Trevor Noah from the Daily Show, by invitation only. Winners will be recognized in person at the awards ceremony. Bing will be presenting 12 awards, including agency of the year, partner of the year and executive of the year.

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