Skip to content

Celebrating modern moms: Mother’s Day advertising infographic

Be there for all the moms in your lives

More and more, Mother's Day encompasses a broader spectrum of relationships. See who consumers are shopping for this year then expand your audiences with demographic targeting.

Flowers and cards

Flowers and cards have become a price of entry for the holiday. See how much the Bing Network audience is spending on blooms and greetings, and what searches are trending for Mother's Day.


Jewelry is a top ticket gift with $96 spent on average per shopper for Mother’s Day. See how to help increase your jewelry sales with search ads.

Search and shopping

Shoppers use multiple devices in their decision journey for Mother’s Day. When it comes to finally buying a gift, department stores lead, while Mother’s Day online shopping is growing due to convenience, so have your Bing Shopping Campaigns ready to take customers directly to your product page.

We have more Mother’s Day advertising insights ready to help you plan a successful Mother’s Day digital campaign. Learn additional key insights like top searches to guide your ad creation and keyword bids.

 View the full presentation