The organizations that rise above the noise, who challenge the convention; the ones who are able to look left when others are looking right: they’re the ones that build better brands.
— Jeff Hansen, GM, Brand Strategy at Microsoft
The humanization of search
As technology is growing search is evolving to become more human.
Maximize your marketing budget
Bing Ads teamed up with Kenshoo to explore the concept of “marginal ROI”: the predicted increase in revenue for the next dollar you spend.
January 11, 2017
Search marketing is outgrowing the search box. With guest Rand Fishkin from Moz, listen in on how artificial intelligence, virtual reality and voice engagement will impact the industry.
November 18, 2016
Not long ago, Catalyst, was invited to work with Bing on some partner research. Together we decided to tackle a question that haunts PPC marketers everywhere: How does paid search fit into the consideration for media budget?
Read about the study
November 11, 2016
Today we hosted the fourth Bing Ads Next. This is a unique event we have been delighted to host annually on the campus of Microsoft in Redmond, Washington with a number of top thought leaders, influencers and friends of Bing.
Learn more about Bing Ads Next
Build and connect intelligent bots to intereact with your users naturally wherever they are, from text/sms to Skype, Slack, Office 365 mail and other popular services.