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Article

Turning data into dollars with Bing Ads

Learn how BuyerZone used the Microsoft Audience Network to reduce its cost per click by 75 to 80% while increasing conversions.

December 2018

Article

Hitting the SEM jackpot with paid search

Read how Logical Position helped Casino Supply achieve an incredible $8.20 return on ad spend (ROAS) for every dollar spent with Bing Ads.

December 2018

Article

Search marketing insights for holidays 2018

It's never too early to start planning for the holidays. We’ve made it easier for you to get the insights, statistics and tips you need.

September 2018

White paper

New retail purchase path

This white paper highlights strategies that brands must adopt to better engage their customers along the purchase path.

June 2018

Article

Marination dips into digital marketing

Learn how Bing is helping this Seattle food sensation launch digital marketing for their new mobile luau and dessert truck.

May 2018

Article

Use remarketing ads for personalized marketing

Engaging, personalized marketing can help you reach your loyal customers, rebound from shopping cart abandonment, cross-sell current customers, and more.

May 2018

Article

Seattle Chocolate's community commitment

Learn how the retailer Seattle Chocolate used Bing Ads to gain exposure for jcoco, a chocolate line that supports meals for those in need.

April 2018

Infographic

SEM insights for Mother’s Day 2018

Plan your Mother’s Day search and PPC campaigns with data on the most popular Mother's Day searches, top performing categories and keywords.

April 2018

Mother pressing her nose to baby's chest

Article

Mother's Day insights for digital marketers

Use the latest Mother’s Day insights to plan successful digital marketing strategies. Target the right shoppers at the right time.

February 2018

Article

Trophy Cupcakes and Party’s recipe for success

Learn how the cupcake retailer used Bing Ads to reach a larger, more targeted audience.

February 2018