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Mother's day advertising insights

February 2018

Mother pressing her nose to baby's chest

Mother’s Day is a valuable opportunity for retailers with 85% of Americans celebrating and a record $23.6B in spend last year.1 Reach Mother’s Day shoppers in the moments that matter most on Bing Network.

The audience you want to reach

Did you know that in the U.S. the Bing Network powers nearly one in three PC searches?2 Compared to Google, the Bing Network audience is likely to spend more on key Mother’s Day gifts, such as jewelry, flowers, and beauty products.3 Bing is already reaching your target audience. Are you?

It’s time to plan for Mother’s Day

Download or view the presentation to learn search trends and tactics for a successful Mother’s Day. Sign up for a Bing Ads account or get in touch with your Bing Ads account team to reach our valuable audience.