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Prepare for better ROI this tax season

October 2016

  • Article
  • Financial Services
  • Seasonal trend

Tax season doesn't have to be a hassle for digital marketers. With some thoughtful planning and execution, you can get out in front of tax filers and capture the most clicks.

Bing Network is here to help you realize your tax season digital marketing goals. Use our tax season checklist to be there ahead of time, optimize for better ROI, and adjust your keywords, ads and bids.

With the Bing Network, you'll get access to half of tax paid clicks and a pool of educated, affluent taxpayers., You can also take advantage of our growing tax season search and click volume, which grew 11% and 10%, respectively from 2015 to 2016.

Need more tax season tips? Check out the Tax Season insights presentation. For other tips and trends, check out our featured industry and seasonal insights on the Bing Ads blog.