Top search marketers are constantly on the hunt for opportunities to run smarter, leaner, more efficient and effective campaigns. Today, a growing number of SEM pros know there’s no better place to find these kinds of search resources, industry insights, news, and PPC tools than on Bing Ads.
Download our eBook to hear veteran search marketers explain why their relationships with Bing Ads have evolved and expanded—and why, in many cases, Bing Ads has earned a significant and still-growing share of their SEM budgets.
Learn more about how to drive your business forward as a Bing Ads Accredited Professional. Best of all, our courses and exam are absolutely free.
For advertisers placing a large number of ads or developers building advertising tools, the Bing Ads API provides a programmatic interface to Bing Ads.
Join the experts as they cover the latest tips, tricks and trends, from cutting-edge SEM strategies to the most effective ways to use Bing Ads features to grow your business
Reconnect with visitors that leave your website.
Attract more attention
Make your ads more effective and attract relevant customers.
We’re seeing a cheaper cost per click across the Bing Network than we do from our other advertising channels, and we continue to see new innovations and changes every day.
— STEVE POOLE, SEARCH ENGINE MARKETING MANAGER, WEBSTAURANTSTORE
August 12, 2016
Bing Ads conversion tracking helps you more efficiently target users that are more likely to convert on your business goals. By focusing on conversions, you can save money by focusing on only buying clicks that have the biggest impact on your business. But properly optimizing your campaign can still take time and a lot of analysis for some advertisers. Today we are introducing Enhanced CPC, a new automated bid strategy that helps you maximize your conversions while still having control over your bids.
Read about the study
October 27, 2016
Are you looking for a way to automatically distribute a single daily budget across all campaigns or a subgroup of campaigns within your Bing Ads account? Want to stop having to manually update individual campaign budgets in an effort to prevent having unutilized budget?
We are thrilled to announce the release of Shared Budgets in Bing Ads to help you simplify how you manage your daily budget!
Learn more about Shared Budgets
January 18, 2017
Bing Ads is happy to announce the release of Ad Extension Scheduling. You can now control when your extensions are delivered for the time that’s most ideal for your business, reducing wasted clicks!
Learn more about Ad Extension Scheduling
Bing Network is a part of your customers' life, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out about Bing Ads searchers in the U.S. by exploring below.1
unique searchers on Bing Ads
searchers not reached on Google
monthly searches on Bing Ads
share of the U.S. search market