Coming Soon: New Features and Enhancements in Bing Ads Editor v10.5

The Bing Ads Editor team is excited to announce the upcoming release of Editor v10.5, your desktop solution for large and multi-campaign management. V10.5 sports a host of new and enhanced features designed in response to your feedback, like an...
Ping Jen - MSFTPing Jen - MSFT Posted on 08/21/14

New Feature: Top Movers Helps Identify and Diagnose Performance Variations with Ease

What factors are driving a fluctuation in clicks or spend? What campaigns or ad groups are seeing the biggest change and why? What can I alter in my campaign that will make it more successful? Do you find yourself pondering these questions and...
Jing LiJing Li Posted on 08/13/14

Prepare for Takeoff: Bing Ads and RocketHub Partner to Give Small Businesses a Boost

When we say we’re passionate about small business, we mean it, and today we’re putting our money behind it. Bing Ads has partnered with RocketHub on a crowd-funding challenge to help support small businesses in finding their path to success....
Matthew Lydon - MSFTMatthew Lydon - MSFT Posted on 08/12/14

New Opportunities Page Makes Optimizing Simple and Speedy (US only)

Have you ever wondered, “How can I improve my campaign performance?” The answer is now just a click away in the new Opportunities page! Get automatic optimization opportunities, preview their estimated impact on your clicks and impressions, and...
Rachel Li - MSFTRachel Li - MSFT Posted on 08/11/14

Get Started Australia (Part 8/9): AdCopy Best Practices & Landing Page Relevancy

In our earlier post, we talked about setting campaign budgets and choosing the right bids for your keywords, now let’s take a look on the importance of ad copy best practices and landing page relevancy. It’s recommended to do some research on...
Natasha Vincent - MSFTNatasha Vincent - MSFT Posted on 08/10/14

Back-to-School Round Up: Tips, Insights and Resources to Get Your PPC Campaigns Ready

Last week, my stay-at-home husband loaded our twin toddlers and soon-to-be-3rd-grader into our minivan to venture out on a quest for school supplies. Before heading out, he sent me a text to see if the list that the school sent was all we had to...
Tina Kelleher - MSFTTina Kelleher - MSFT Posted on 08/07/14

Bing Ads packs a punch as it enters second year in Australia

Bing Ads is celebrating its first anniversary in Australia this week and what a year it has been with the platform’s ability to drive marketing dollars further prompting partners, agencies and customers to jump on board. From a cold start in this...
Nazeem Mustaffa - MSFTNazeem Mustaffa - MSFT Posted on 08/06/14

Free Back-to-School eBook Helps Take Your Ads to the Top of the Class

School will be starting before you know it, and back-to-school shopping is in full swing! In fact, back-to-school is the second largest retail season of the year behind the winter holidays. Shoppers spent an estimated $72.5 billion during the...
Dalip Tyagi - MSFTDalip Tyagi - MSFT Posted on 08/05/14

Australian Tax Time: What You Need To Know To Optimise Your Tax Related Campaigns

It’s Tax Time again, that period between July 1st and October 31st where we have to gather all of our financial records and head off to the nearest accountant’s office (or complete our return online). If you’re an Accountant or Tax Service...
Andrew John - MSFTAndrew John - MSFT Posted on 08/04/14

Bing Ads Gets a New Look and New Features for Improved Efficiency

As announced on the Bing Ads blog last week, the Bing Ads team is excited to unveil the latest overhaul of the Bing Ads web interface. The changes, which reflect the feedback of our customers, go far beyond just a new look. Not only has the site...
Dare Obasanjo - MSFTDare Obasanjo - MSFT Posted on 08/03/14
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