Social Media Marketing for Small Business: 6 Tips to Help Influence Content Sharing

With Hanukkah in full swing and Christmas coming up next week, most people are either wrapping up the last of their holiday shopping, or else they're getting ready to start (gotta love those last minute shoppers!). For those of us who are mentally...
Tina Kelleher - MSFTTina Kelleher - MSFT Posted on 12/18/14

Holiday Preparation Overview: New Year's Insights for Digital Marketers

With December winding to a close and January just around the corner, we're back again at that time of year when we reflect the previous 12 months and imagine the possibilities for the next. It's a fairly universal truth that a lot of people want...
Shelby Gagnon - MSFTShelby Gagnon - MSFT Posted on 12/17/14

New Bing Ads Essential Training Now Available on Lynda.com

Here at Bing Ads, we value training partners who help digital marketers learn new ways to increase their brand awareness and grow their business. We, too, are passionate about empowering advertisers around the world to accelerate their business...
MJ DePalma - MSFTMJ DePalma - MSFT Posted on 12/12/14

The Tools Trifecta: Bing Ads Editor, Bing Ads Intelligence and the Ad Preview Tool

Like any business, Bing Ads has a steady stream of new customers walking through the proverbial door every day. While many of our users are relatively search savvy when they arrive here, many others are not at all. If you consider yourself a PPC...
Tina Kelleher - MSFTTina Kelleher - MSFT Posted on 12/10/14

Marketplace Insights: Top 4 New Year’s Tips for UK Finance & Insurance Marketers on Yahoo Bing Network in 2015

The festive break is just around the corner and whilst shoppers are busy hunting for the perfect present purchase, we have had our eye on what happens once the shopping is done, the bubbly is open, and 2015 rolls in! Whilst the everyday consumer...
Kate Newton - MSFTKate Newton - MSFT Posted on 12/08/14

How the Bing Ads Privacy Policy Helps Both Advertisers and Bing Users

As part of Bing’s ongoing efforts to protect our users and facilitate conversions, we require that all advertisers include a privacy policy on their website(s). A privacy policy allows search users to see how their personal information will be...
Natalie Beasley - MSFTNatalie Beasley - MSFT Posted on 12/08/14

Top Tips and Insights to Blitz the Football Championship Season with Bing Ads

The Super Bowl holds many first and second place records in American culture; the game typically generates the highest national television viewership each year.[1] It is the second highest day of food consumption in the United States, behind only...
Shelby Gagnon - MSFTShelby Gagnon - MSFT Posted on 12/05/14

How Your Feedback is Shaping Bing Ads – December 2014 Edition

As you’re likely aware, the Bing Ads engineering team regularly reviews submissions from our Bing Ads Feature Suggestion Forum (aka User Forum) to keep current on the top areas that you, our customer, would like us to invest in to make your...
Dare Obasanjo - MSFTDare Obasanjo - MSFT Posted on 12/04/14

New Version of Bing Ads Campaign Planner Released in Time for the Holidays

This post was co-authored with Gabriel Kwakyi and Juliana Mazo Bing Ads has just released a more robust version of the new Campaign Planner tool, just in time for the holiday season! This tool combines three core capabilities within one easy to...
Chan Liu - MSFTChan Liu - MSFT Posted on 12/03/14

The Yahoo Bing Network: No Contest for Mobile Advertising Spend

The biggest shopping season of the year is upon us, and with it, the annual “what’s the right marketing mix?” debate amongst advertisers. Mobile advertising – which, according to Gartner, is estimated to hit $42 billion in spend by 2017 – is...
Stephen Sirich - MSFTStephen Sirich - MSFT Posted on 12/02/14
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