Use artificial intelligence to target customers and boost ad performance on Microsoft sites
Reach people in the Bing Network everywhere or focus your paid search ads on cities, counties and areas with a certain distance from your business.
The Bing Network is a part of your customers' lives, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out more below about how Bing Network audiences in Australia and beyond are searching from their desktop computers.1
share of the Australia desktop search market
monthly desktop searches on the Bing Network in Australia
share of the U.S. desktop search market
share of the U.K. desktop search market
Work faster, improve performance and manage your campaigns more efficiently with these helpful tools.
Learn how the retailer Seattle Chocolate used Bing Ads to gain exposure for jcoco, a chocolate line that supports meals for those in need.
18 June 2018
Settings page has been improved to show ad performance reporting inline with your targeting settings, for location, device, and ad schedule. As well as the ability to make bid adjustment changes to your targeting settings in bulk. Dimensions tab has added new reporting filter options as well as the ability to customize your columns.
04 June 2018
Beginning July 1, 2018, Bing will no longer allow ads for recreational guns such as bb guns, paintball guns, or air rifles. Also, we will no longer allow ads for accessories or devices that can be attached to weapons, used to create ammunition, or aid in the reloading process.
30 May 2018
How much do you know about using Artificial Intelligence (AI) software to improve your marketing? Knowledge is power, and Bing Ads wants to help you capture a larger audience and market your business or services successfully. Take a look at the three resources below: Together they can help you understand and use marketing AI to reach more customers and build stronger relationships.
We’ve had a great experience with campaigns that we’ve run on Bing Ads. Recently our campaigns saw a 6.3% conversion rate on Bing Ads, outperforming Google AdWords.
— Alexandra Comnenos, Marketing Coordinator, Seattle Chocolate