Use Bing Ads to connect with millions of potential customers searching for your business
Reach people in the Bing Network everywhere or focus your paid search ads on cities, counties and areas with a certain distance from your business.
The Bing Network is a part of your customers' life, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out more below about how Bing Network audiences in Australia and beyond are searching from their desktop computers.1
share of the Australia market
monthly searches on the Bing Network in Australia
share of the U.S. search market
share of the U.K. search market
Work faster, improve performance and manage your campaigns more efficiently with these helpful tools.
Floral retailer uses Bing Shopping Campaigns and Sitelink Extensions to grow orders 603%.
21 September 2017
Learn how the new account level association for extensions can help save you time, help provide consistency across advertising platforms, and help improve CTR of your ads.
20 September 2017
As previously announced, we stopped serving ads in the content network on June 30th, 2017. While the content network was deprecated, you still have content ad groups with content bid settings and content keywords in your accounts. Consequently, to ensure that your accounts contain only the most relevant entities that contribute to your advertising efforts and deliver a return on your investment, we are planning to cleanup data related to the content network that is no longer relevant on November 30th, 2017.
03 August 2017
The relevance and quality policy is being updated to include a new system quality policy.
The advantage we gain in cost per click gives us a great return on investment — more than 35% better than Google AdWords.
— Scott Redgate, Search Engine Marketing Manager, CJ Pony Parts