Use artificial intelligence to target customers and boost ad performance on Microsoft sites
Reach people in the Bing Network everywhere or focus your paid search ads on cities, counties and areas with a certain distance from your business.
If you're already using another product for search engine marketing, like Google AdWords, it's easy to pull that campaign into Bing Ads.
The Bing Network is a part of your customers' lives, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out more about the Bing Network audience across North America and how users are searching from their desktop computers below.1,2
monthly desktop searches on the Bing Network in Canada1
share of the Canadian desktop search market1
unique desktop searchers on the Bing Network in the U.S.2
desktop searchers not reached on Google in the U.S. 2
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Find out the requirements for creating great Bing paid search ads, as well as what is and isn’t allowed in them.
Learn how Bing is helping this Seattle food sensation launch digital marketing for their new mobile luau and dessert truck.
June 18, 2018
Settings page has been improved to show ad performance reporting inline with your targeting settings, for location, device, and ad schedule. As well as the ability to make bid adjustment changes to your targeting settings in bulk. Dimensions tab has added new reporting filter options as well as the ability to customize your columns.
June 04, 2018
Beginning July 1, 2018, Bing will no longer allow ads for recreational guns such as BB guns, paintball guns, or air rifles. Also, we will no longer allow ads for accessories or devices that can be attached to weapons, used to create ammunition, or aid in the reloading process.
June 01, 2018
June is International Pride month. To celebrate, Bing Ads is highlighting stories about two inspiring LGBTQ-owned businesses and their founders who use our platform to build theirs: Take Some Risk agency and Marination restaurant group.
We're thrilled. We're already getting an 18% increase in click-through rate, and we just started our campaign.
— Roz Edison, co-owner, Marination