Use Bing Ads to connect with millions of potential customers searching for your business
Reach people in the Bing Network everywhere or focus your paid search ads on cities, counties and areas with a certain distance from your business.
If you're already using another product for search engine marketing, like Google AdWords, it's easy to pull that campaign into Bing Ads.
The Bing Network is a part of your customers' life, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out more about the Bing Network audience across North America and how users are searching from their desktop computers below.1,2
monthly searches on the Bing Network in Canada1
share of the Canadian search market1
unique searchers on the Bing Network in the U.S.2
searchers not reached on Google in the U.S. 2
Gain search engine advertising expertise and help grow your business by becoming a Bing Ads Accredited Professional.
Contact Bing Ads support 24 hours a day, seven days a week, plus get quick answers from FAQs, tutorials and community forums.
Get more customers. Boost sales. Reduce costs. Our product solutions can help you meet these goals.
Work faster, improve performance and manage your campaigns more efficiently with these helpful tools.
Find out the requirements for creating great Bing paid search ads, as well as what is and isn’t allowed in them.
A Mustang parts retailer converts car enthusiasts into customers and races ahead of the competition.
March 08, 2018
To celebrate International Women’s day we’re sharing inspiring stories about two successful women-owned businesses, plus some eye-opening statistics about women in business throughout the U.S. We’re also providing a few simple, fun ideas of easy ways you can support women-owned businesses where you live.
March 01, 2018
Announcing the launch of Bing Ads fans. Fans can sign up to get key info for greater insight into Bing Ads with opportunities to improve product features and solve problems. Fans will be eligible for some Bing Ads exclusives as recognition for our highly engaged advocates.
February 01, 2018
We are pleased to announce the 2018 Global Bing Partner Awards will be held on May 2 at Fremont Studios in Seattle, and will once again open the annual Bing Partner Summit. The Bing Partner Awards are an exclusive benefit for Bing Elite and Select Partners currently enrolled in the Bing Partner Program.
The advantage we gain in cost per click gives us a great return on investment — more than 35% better than Google AdWords.
— Scott Redgate, Search Engine Marketing Manager, CJ Pony Parts