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The Bing Network audience

The Bing Network is a part of your customers' lives, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out more about the Bing Network audience in the U.K. and how users are searching from their desktop computers below.

Announcing the Art and Science of Bing Shopping Campaigns webcast

  19 June 2018

Learn more about Optimizing Bing Shopping Campaigns. Get tips and tricks from experts who know how to drive impact and get more reach. Find out how we’ve improved Bing Shopping Campaigns, and how you can use our updated tools to grow your business.

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Enhancements to targeting settings and Dimensions tab

  18 June 2018

Settings page has been improved to show ad performance reporting inline with your targeting settings, for location, device, and ad schedule. As well as the ability to make bid adjustment changes to your targeting settings in bulk. Dimensions tab has added new reporting filter options as well as the ability to customize your columns.

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Upcoming changes to the Bing weapon policy

  04 June 2018

Beginning July 1, 2018, Bing will no longer allow ads for recreational guns such as BB guns, paintball guns, or air rifles. Also, we will no longer allow ads for accessories or devices that can be attached to weapons, used to create ammunition, or aid in the reloading process.  

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We’ve had a great experience with campaigns that we’ve run on Bing Ads. Recently our campaigns saw a 6.3% conversion rate on Bing Ads, outperforming Google AdWords.

— Alexandra Comnenos, Marketing Coordinator, Seattle Chocolate