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How do you choose the best keywords? How much should you bid on them? The Bing Ads Keyword Planner can help you conduct keyword research and identify the most effective ad groups and keywords to boost your campaign performance.

Benefits of Keyword Planner

Choose keywords confidently. Suggestions come from rich insights based on historical trends and marketplace competition.

  • Set bids just how you like them.
    Experiment with different bids and budget levels until you're happy with the estimated traffic volume and keyword performance.

  • Choose wide or narrow locations.
    Targeting settings help you simulate a narrow or wide campaign area -- cities, metro areas, DMAs, states or provinces and nations.

  • Plan cross-border campaigns.
    Research campaigns aimed at the U.S., Canada, United Kingdom, France, Germany and Australia for keywords in English, German or French.
     
  • Customise easily.
    Tailor results with filtering of historical statistics, inclusion or exclusion of phrases, and dedupe keywords already in use.

  • Use the Keyword Planner tool at no cost.
    It’s free to use this powerful research and planning tool.

Start using Keyword Planner

Begin using the Bing keyword tool now to research and plan your campaigns. Want expert advice at no cost? Set up an appointment with a Bing Ads consultant today. Get free help with Keyword Planner, plus how to boost your ad performance, choosing the right copy and keywords and more.

  Go to Keyword Planner