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Reimagining Cross-Channel Measurement

How the Microsoft + Roku collaboration will elevate your ad campaigns by connecting the dots between TV streaming, search, and audience ads.

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Article

Shopping patterns across automobile types

Learn about growth potential of electrified vehicles in the automotive market, and get insights to help your business.

May 2021

Article

The importance of paid search in Autos

This case study highlights the relationship between branded keywords, paid search and Autos sales.

May 2021

Article

Microsoft Audience Network: Automotive lift

Learn how the Microsoft Audience Network drives Automotive engagement throughout the marketing funnel. Get solutions to reach your audience.

April 2021

Article

Paid search value: Automotive non-brand bids

For third party advertisers in the Automotive category, bidding on non-brand terms is crucial. We dig into why that is.

January 2021

Article

BB Wheels crushes their ecommerce goals

With a focus on Shopping Campaign optimization, BB Wheels achieved more than a 13X return on ad spend with Microsoft Advertising.

November 2020

Article

Honda expands its digital footprint with Microsoft

Honda found new ways to expand its digital footprint to reach new customers and to expand its digital footprint with the Microsoft Audience Network.

September 2020

Article

Volvo boosts campaign CTR

Volvo boosts campaign CTR with the Microsoft Audience Network

November 2019