Bodene Downie

No matter what industry you belong to its always important to be in front of a consumer not only at the right time but multiple times throughout the purchase journey. It becomes more crucial with online consumers where 96%¹ of first time visitors lea...

Broadmatch Modifier – Best Practice on Growing Your Bing Ads Volume The keyword Match type ‘Broadmatch Modifier (BMM)’ was created to filter and minimise the amount of irrelevant traffic, reduce spend wastage & lower the number of negative keywords n...