Do you work with large keyword lists? Are you interested in optimizing your keyword campaigns based on what potential customers are doing, and spend more on what works and less on what doesn't? Then you should join us at 11 a.m. PDT, on July 19 as we bring you The Art and Science of Bing Ads Intelligence webcast.

The Art and Science of Shopping Campaigns Webcast Q&A

•  June 28, 2017
•   MJ DePalmaStein Broeder
•   Insights
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Today we’re answering the questions we received during The Art and Science of Shopping Campaigns webcast, but didn’t have time to answer. This webcast (now available on-demand) explores how to go beyond data feed optimization and explore additional ways you can maximize the impact of your shopping campaigns.

Marketing Master Class, Episode 5: Glocal marketing

•  June 27, 2017
•   Linda Shi
•   Insights
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Build a global and local marketing strategy. Discover glocal best practices for in the latest episode of the Marketing Master Class podcast.

Steve Sirich, General Manger, Bing Ads shares his conversation from Cannes Lions on how Artificial Intelligence (AI), cloud computing, voice and machine learning, are coming into their own at a time.

In Cannes this year, I am asking the question, how does a brand remain authentic in its pursuit of purpose? And how do you know where you have the right to play? People want brands to define and contribute towards a higher mission – one that sees the company innovate or use its force for good in a committed, authentic way. What are the key elements for success?