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New to PPC Marketing: Resources for Getting Started with Bing Ads

As I mentioned in yesterday's blog post, getting up to speed with search engine marketing can be a daunting task. From learning the terminology to understanding account structure and how a tweak in one area can affect results in another, there's a lot to take in.

For most small-to-medium business owners, it can feel like you're working two jobs: one running your business and another marketing it, both online and off. 

Here at Bing Ads, we want to make it as easy as possible for all you DIY marketers out there. To that end, we've collected some of the most popular resources that new Bing Ads users find helpful when they're just starting out. If you're just getting your feet wet with pay-per-click marketing, and are in the process of setting up your very first Bing Ads campaign, be sure to check out the "How To" section of this site for some really helpful resources.

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