February 04, 2020
4-minute read
Microsoft Advertising is excited to bring you new Shopping Campaign functionalities: improved Product Groups within the campaign user interface, and Product Group management using Scripts. These improvements can save you valuable time.
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January 24, 2020
4-minute read
Learn useful ways to migrate to Expanded Text Ads and final URLs using the Microsoft Advertising Editor and our Recommendations tab. Get benefits such as easier tracking management, faster load times of your landing pages and more engaging ads.
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January 15, 2020
2-minute read
Performance reporting is a key element in enabling continuous optimization of your campaigns. To limit confusion and help you focus only on the metrics that matter most, average position will be deprecated from performance reports beginning in September 2020.
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October 23, 2019
4-minute read
Microsoft Advertising has been working on a series of changes to modernize the look, feel, and functionality of our product. Now, you can get a look at the previews of the new redesigned interface. Join us for a test drive and share your feedback.
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October 04, 2019
1-minute read
Microsoft Advertising will be deprecating the Accelerated budget strategy by October 31, 2019 for Search, Dynamic Search Ads (DSA) and Shopping campaigns. After this migration, campaigns will start serving as Standard regardless of the chosen strategy type.
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