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Content ads help advertisers increase their reach beyond the search engine and into Windows apps. Potential customers receive contextually relevant ads that have been carefully matched with the topic of the app. This is why content ads are also called contextual ads. Either way, the result is a more highly targeted placement for your ad.

Advertise on the content network

Why use content ads?

Reach more customers: Your ad gets placement in front of customers on the content network.

Ad relevancy: Customers receive ads that are contextually matched with their digital experience.

Simple to use: Content ads use the same user interface as your search campaign.

More about content ads